Shawfair LLP, the joint venture partnership behind the new town in Midlothian of the same name, has appointed Perceptive Communicators to handle its external communications following a competitive pitch.
The brief also includes community and stakeholder engagement.
The Glasgow agency will promote key developments within Shawfair, including progress with housebuilding at three locations, and a range of infrastructure improvements as the new town begins to take shape.
Shawfair LLP is a joint venture between Buccleuch Property and Mactaggart & Mickel Homes.
Nick Waugh, a director Shawfair LLP said: “Perceptive came highly recommended for their communications expertise with Mactaggart & Mickel Homes over a number of years, including multi-award winning work for the City Legacy consortium, developers of the Athletes Village for the Glasgow 2014. The team is very proactive and already generating results for us.”
Julie McLauchlan, founder and managing director of Perceptive Communicators, said: “We have particular expertise on long term transformational construction projects. Shawfair is a really exciting addition to the area which will bring huge economic and social benefits for the people who live and work there.”
The appointment also extends our professional relationship with Mactaggart & Mickel Homes and marks ten years of working together.”