Is Scotland getting smaller? – High Growth Scotland with Kim McAllister

My business operates in three cities – not because I planned it that way – but because we kept moving. I set up Impact Online in Glasgow in 2010. Three years later we moved to Aberdeen and…

Laura Sutherland

Laura M. Sutherland: Being part of a ‘community’ helps develop skills, relationships and our businesses

Three years ago, I started #PRFest. It’s two-day festival, specifically focussing on helping senior public relations and communication practitioners up-skill, share best practice and help the PR community grow. How does a community form? I hadn’t…

Geoff Leask, chief executive at Young Enterprise Scotland

Geoff Leask: Education system should focus on developing creativity and problem solving as well as STEM

Geoff Leask, chief executive at Young Enterprise Scotland, reckons that to prepare for the workplace in 2030, the education system should put just as much focus on developing core skills in creativity, problem solving, teamworking…

Nick Arthur

Nick Arthur: Is your PR strategy missing this essential component?

One of the hottest concepts in marketing today is the integrated marketing strategy. Everyone is talking about it, but few actually know what it is. In the days when the search engine was starting to…

Laura Brownhill, Principal Consultant, Eden Scott

Laura Brownhill: Engaging Employees To Build A Sustainable Aberdeen

Laura Brownhill is Principal Consultant at recruitment firm Eden Scott. We attended the Subsea Expo 2018 last month and it was exciting to see how, in typical fashion, our great city of Aberdeen is fighting…

Mike McGrail

Mike McGrail: Diary of a Ginormous SaaS Startup Journey [Part 5]

On tech talent dilemmas, shrinking scope, dragging progress and light at the end of the tunnel… I really must apologise for the lack of updates, the festive season got in the way and the start…

Vicky Brock

Vicky Brock: Funding your startup in desperate times

Pretty much everything written about funding your startup - especially VC and equity investment - assumes you have two things: 1) Time - at least 6 months before you run out of cash 2) Money - as…

Mike McGrail

Mike McGrail: Diary of a Ginormous SaaS Startup Journey [Part 4]

[insert page='mike-mcgrail-diary-ginormous-saas-startup-journey-part-1' display='link'] [insert page='mike-mcgrail-diary-ginormous-saas-startup-journey-part-2' display='link'] [insert page='mike-mcgrail-diary-ginormous-saas-startup-journey-part-3' display='link'] On finding a name, tech progress and the joy of surveys… Project Insight in no more. Why? Well, as you’ve likely noticed, the tool we’re on…

Alasdair Green

Alasdair Green: Incubate Business Growth with AAB

Growth is a natural strategic objective for most businesses, as a means of creating increasing value and rewards for owners and employees. However, in our experience, prevailing political and economic uncertainty may be shaping behaviour…

Vicky Brock

Vicky Brock: 10 important lessons I learned from other people in 2017

Well, 2017 really did turn out to be one hell of a year - and not entirely in a good way. But memorable it most certainly was, along with interesting and character-defining.  And the upside of…

Clare Scott

Clare Scott – 2018: Three quick fixes for a better working year

Is January hard enough without attempting major changes? If so, check out these three easy-to-implement tips for improving your year at work: Streamline your social media Whether it’s an integral part of your work role,…

Mike McGrail

Mike McGrail: Diary of a Ginormous SaaS Startup Journey [Part 3]

Read - [insert page='mike-mcgrail-diary-ginormous-saas-startup-journey-part-1' display='link'] [insert page='mike-mcgrail-diary-ginormous-saas-startup-journey-part-2' display='link'] On swinging-opinions from smart people, finding a sidekick and deciding on a product name… Just a day has passed since my last update, yet my thinking and direction for…

Mike McGrail

Mike McGrail: Diary of a Ginormous SaaS Startup Journey [Part 2]

On getting some tech-validation, clarity on the MVP and questioning my sanity. Read [insert page='mike-mcgrail-diary-ginormous-saas-startup-journey-part-1' display='link'] It’s all well and good having a lofty idea for a software product, however, when you’re not a developer, it’s…

Mike McGrail

Mike McGrail: Diary of a Ginormous SaaS Startup Journey [Part 1]

The first instalment of a diary that will no doubt be full of pain, wonder, blood, sweat, tears and a bunch of ‘learnings’. In episode 1, I start to scratch a long-lasting itch… In 2004, I…

Vicky Brock

Vicky Brock: How to come up with ideas for a startup

Ideas are over-rated. Ideas are ten a penny. Ideas are nothing without execution. Often said, and probably somewhat true, but without an idea, you won't even get to the startup start-line. An idea - even a stolen…

Clare Scott

Five lessons business people can learn from athletes

Seeking inspiration but bored with traditional business bibles? Here are some hidden gems from top athletes that are equally applicable to the world of work: Starting out “You don’t have to be great to start…

Gavin Bell: 37 Things I’ve Learned From My First 2 Years In Business

2 years ago today, I launched Blue Cliff Media. I launched the business after reading the 7 Day Startup. Oh my WORD. What a journey. I’ve gone from having to work in a call centre to…

Julie Mitchell-Mehta

Julie Mitchell-Mehta: How to Review Your Online Marketing

Getting yourself a nice, shiny new website is brilliant, but it’s only the start. That’s when the hard work really kicks in. You want that website to pay its way and start bringing in lots…

Clare Scott

Clare Scott: Networking for non-networkers

Networking. The mere word is enough to strike fear into the heart of many people. If you’d rather cut off your arm than enter a room of strangers, approach a group and strike up conversation,…

Julie Mitchell-Mehta

Julie Mitchell-Mehta: The Inbound Marketing Magic Wand

Inbound marketing agencies use a mix of skills and tools to help clients achieve their aims. Our skills include design, content creation, technical knowledge and planning but, sadly, our toolkit doesn’t contain any magic wands.…

Ian Stirling: How to build a distillery in Edinburgh part 2 – Capacity

Fascinated that someone was writing a diary blog about their proposed £5m new Edinburgh distillery project, we asked Ian Stirling of Port of Leith Distillery if we could republish his blog here. Ian said "yes",…

Laura Sutherland – 9 top tips for mobile marketing

Aura PR’s Laura Sutherland looks at the opportunities which lie in mobile marketing. The mobile has climbed the ladder to be one of the most popular ways to interact with brands, consume information and search,…

Yekemi Otaru

Yekemi Otaru: 12 engaging ideas for engineering companies

Even in so-called boring industries, there is great content. But finding new content ideas can be a real problem for marketing teams. Particularly in engineering companies, getting fresh content often means being creative. For instance,…

Ian Stirling: How to build a distillery in Edinburgh part 1 – Three things

Fascinated that someone was writing a diary blog about their proposed £5m new Edinburgh distillery project, we asked Ian Stirling of Port of Leith Distillery if we could republish his blog here. Ian said "yes",…

Kieran O'Connor

Kieran O’Connor: Top 10 Life Lessons For Engineers

1. Some things will always take longer than you first think Hofstadter's Law: It always takes longer than you expect, even when you take into account Hofstadter's Law. I related to Hofstadter's Law the first…